I have been writing recently about Content Management Systems and have finally chosen one. I am going to post much more about it later but the main reason I needed a CMS was landing pages. These are pages on a websites that are directed towards very targeted groups of your customers. For instance, it would be You Design It having a single page with a lot of information on it for Softball Teams or another page for Christian Groups or another for Houston Screenprinting, etc.

These landing pages are great for directing those specific groups to the exact information/products/designs they are looking for. I think they have a lot of use and are definitely handy when you have a lot of content on your website. However, there are some web companies who are abusing those pages to get higher in the search engines. These companies have caused a group to form named “No More Landing Pages” that is against targeted landing pages altogether. Kind of silly and a bit extreme if you ask me. I just hope they cool their jets and don’t get the ear of Google. I don’t want to be punished for hard/smart work.

This entry was posted on Monday, April 23rd, 2007 at 12:59 pm and is filed under You Design It, News. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.